Multilingual Search Engine Optimisation (SEO)

We aim to offer the highest value, effective Search Engine Optimisation service in the market place. At the heart of our services is the extensive research we do on how the search engines select sites to rank in their results pages and how best to optimise that know-how to generate business for our clients. Chinese and English are currently our most popular language options.

Objectives:

• To increase the business generated by your website.
• To generate greater awareness and interest in your business through an increase in targeted visitor numbers to your website.
• To improve your website's ranking within the various search engines using relevant keywords and phrases frequently used by target audience
• To provide you genuine insights which will assist you in developing your online strategies

What you get :

• A accurate tracking system to give you effective campaign control
• Optimisation code - comprising of meta tags, page titles, links and on-site adjustments
• Monthly Key Performance Indicator (KPI) reports - letting you know how things are going
• Deep optimisation - optimisation of categories and articles.

Tracking Reports will answer you:

• What phrases did people use to arrive at the site?

• Which phrases converted into contact form use?

• Which search engines did they use?

• Which country were they from? (Important for excluding non- targeted countries)

• Which were the most popular entry pages?

• Where did they exit the site?

• What was the bounce rate of the pages?

• What was their visit path through the site?

• How many clicks did it take to get to the most popular pages (helps to identify navigation problems)?

• How many visitors return?

• Which were the most visited pages?

• If running pay per click campaigns, how many clicks came from which search engine?

Unlimited technical and non-technical support

You can ask as many questions as you like, as often as you or your web designers need to! Some of our clients value this part of our service more than any other. Some of the questions we have been asked recently include:

• Should I utilise banner advertising?

• Is there a market for my products or services in China?

• I want to launch my business in China. Should I host my website in China?

• Someone wants me to link my website to theirs and I do not know whether I should? Can you please advise?

• Would users understand my navigation system?

Chinese Search Engines

Baidu
Baidu, established in Beijing Zhong Guan Cun in January 2000, is a leading Internet technology company in China. They focus on what they know best - Chinese language search, making  Baidu one of the world’s fastest growing Internet search engines.

Google China
Not just a provider of great technology, but a substantial business providing answers to 18 million user queries every day, Google formed a partnership with China's leading portal NetEase (163.com) to their mutual business advantage in China. In 2006, Google announced the beginning of a localised Google domain in China.