Chinese E-business Senimar - How to succeed online. STARTS: 02/Mar/2010. Read More

Benefits of building a true multilingual website

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Maximise free traffic to your website through search engines

You will increase your web traffic by 300%, if not more. The reason is that search engines like Google and Baidu (China):

  • Believe websites with more language choices belong to established companies, therefore have higher chance to turn up in searches.
  • Offer more natural web traffic to multilingual websites because the number of content pages is multiplied by the number of languages.


Cutting down your marketing & maintenance cost

Reduce costs, time and effort to deliver an impactful message to your global audience.  And you will:

  • Save on maintenance as all contents are managed in one website.
  • Gain free traffic which may cost thousands every month otherwise.
  • Pay only one hosting fee.
  • Spend only 50% for any additional website language.
  • Reduce human errors as content translation process is well organised by the system.
  • Present a professional corporate image with consistency in branding, content and quality.


Build your company’s credibility

Having a multilingual website would also boost your company’s credibility on the web arena such as:

  • Having your online presence expanded to another language increases your client’s confidence in dealing with you.
  • Localised multilingual websites can win your audience over by showing your respect to different cultures.


Localised multilingual websites builds confidence and trust which results in greater sales and higher revenue.

 

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